"I haven't laughed this hard at a paid ad in ages — literally brought a tear to my eye."
"This is genuinely a great ad! It actually makes me want to order it."
"I have to admit, you really know how to pull off brand collaborations perfectly."
Beyond the laughs, viewers also took notice of the product itself — positive mentions of the drink's taste and satiety appeared alongside constructive feedback, such as suggestions to improve the clarity of the English-language website. One particularly interesting insight came from an Instagram Stories poll, where 75% of respondents said they had never heard of yfood before — confirming the campaign delivered on its primary goal: putting yfood on the radar of entirely new audiences.